Cat Food in China

May, 2017   |   28  Pages   |   Euromonitor   |   Format : PDF
The increasingly fast pace of life, in particular for urban dwellers, makes cats, which require much less looking after, in terms of walking or cleaning, than dogs, an ideal pet option. Therefore, in 2017, more consumers are turning to cats as companions and to help relieve the pressures of work and life in general. Furthermore, pervasive marketing and advertising initiatives feature owners’ as carers for their cats, including naming cat owners as “clean-up crews”. Such activities help to engend...

Cat Food in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

CAT FOOD IN CHINA

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Cat Owning Households: % Analysis 2012-2017
Table 2 Cat Population 2012-2017
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2012-2017
Category Data
Summary 1 Cat Food by Price Band 2017
Table 4 Sales of Cat Food by Category: Volume 2012-2017
Table 5 Sales of Cat Food by Category: Value 2012-2017
Table 6 Sales of Cat Food by Category: % Volume Growth 2012-2017
Table 7 Sales of Cat Food by Category: % Value Growth 2012-2017
Table 8 Sales of Premium Cat Food by Category: Value 2012-2017
Table 9 Sales of Dry Cat Food by Life-Cycle: % Value 2012-2017
Table 10 Sales of Wet Cat Food by Life-Cycle: % Value 2012-2017
Table 11 NBO Company Shares of Cat Food: % Value 2012-2016
Table 12 LBN Brand Shares of Cat Food: % Value 2013-2016
Table 13 Forecast Sales of Cat Food by Category: Volume 2017-2022
Table 14 Forecast Sales of Cat Food by Category: Value 2017-2022
Table 15 Forecast Sales of Cat Food by Category: % Volume Growth 2017-2022
Table 16 Forecast Sales of Cat Food by Category: % Value Growth 2017-2022
Mars Foods (china) Co Ltd in Pet Care (china)
Strategic Direction
Key Facts
Summary 2 Mars Foods (China) Co Ltd: Key Facts
Competitive Positioning
Summary 3 Mars Foods (China) Co Ltd: Competitive Position 2016
Nestlé (china) Ltd in Pet Care (china)
Strategic Direction
Key Facts
Summary 4 Nestlé (China) Ltd: Key Facts
Competitive Positioning
Summary 5 Nestlé (China) Ltd: Competitive Position 2016
Royal Canin Au Yu (shanghai) Pet Food Co Ltd in Pet Care (china)
Strategic Direction
Key Facts
Summary 6 Royal Canin Au Yu (Shanghai) Pet Food Co Ltd: Key Facts
Competitive Positioning
Summary 7 Royal Canin Au Yu (Shanghai) Pet Food Co Ltd: Competitive Position 2016
Executive Summary
Pet Care Booms Due To Pet Population Growth and Premiumisation
Empathy With Pet Owners Leads To Product Innovation and Development
Domestic Players Compete With Foreign Competitors
Internet Retailing Develops Fast in Pet Care
Robust Growth Is Expected in the Forecast Period
Key Trends and Developments
Premiumisation Creates A Grey Market in Pet Care
Internet Retailing Contributes To the Rise of Domestic Players
Digital Media Becomes the Main Marketing Tool
Market Indicators
Table 17 Pet Populations 2012-2017
Market Data
Table 18 Sales of Pet Food by Category: Volume 2012-2017
Table 19 Sales of Pet Care by Category: Value 2012-2017
Table 20 Sales of Pet Food by Category: % Volume Growth 2012-2017
Table 21 Sales of Pet Care by Category: % Value Growth 2012-2017
Table 22 NBO Company Shares of Pet Food: % Value 2012-2016
Table 23 LBN Brand Shares of Pet Food: % Value 2013-2016
Table 24 NBO Company Shares of Dog and Cat Food: % Value 2012-2016
Table 25 LBN Brand Shares of Dog and Cat Food: % Value 2013-2016
Table 26 Distribution of Pet Care by Format: % Value 2012-2017
Table 27 Distribution of Pet Care by Format and Category: % Value 2017
Table 28 Distribution of Dog and Cat Food by Format: % Value 2012-2017
Table 29 Distribution of Dog and Cat Food by Format and Category: % Value 2017
Table 30 Forecast Sales of Pet Food by Category: Volume 2017-2022
Table 31 Forecast Sales of Pet Care by Category: Value 2017-2022
Table 32 Forecast Sales of Pet Food by Category: % Volume Growth 2017-2022
Table 33 Forecast Sales of Pet Care by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 8 Research Sources

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