Fine Wines/Champagne and Spirits in China

Feb, 2018   |   16  Pages   |   Euromonitor   |   Format : PDF
In the Chinese market, fine wines/champagne and spirits recorded double-digit growth in current value terms in 2017, seeing much stronger growth than the review period average. The demand for fine champagne was steady in 2017; local consumers normally choose to consume high-end champagne for parties at home. Other fine wine, such as fine still grape wine, showed a stronger rise in 2017. Amongst luxury spirits, other luxury spirits, such as high-end baijiu, accounted for the fastest pace of growt...

Fine Wines/Champagne and Spirits in China report offers a comprehensive guide to the size and shape of the Fine Wines/Champagne and Spirits market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Fine Wines/Champagne and Spirits retailing along with the development of consumers' shopping patterns. Forecasts to 2022 illustrate how the market is set to change

Product coverage: Fine Wines, Luxury Spirits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fine Wines/Champagne and Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

FINE WINES/CHAMPAGNE AND SPIRITS IN CHINA

Headlines
Prospects
Premiumisation of Alcoholic Drinks Consumption Drives Demand for Fine Wines/champagne and Spirits
Tax Reform by the Chinese State Council Stimulates Growth
Overall Distribution Becomes More Integrated, With A Higher Degree of Specialisation
Competitive Landscape
Other Luxury Spirits Sees the Fastest Growth, Driven by Premium Baijiu
Foreign Brands Adopt A Dedicated Localised Sales and Marketing Strategy
Category Data
Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2012-2017
Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2012-2016
Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2013-2016
Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2012-2017
Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2017-2022
Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2017-2022
Executive Summary
the Performance of Luxury Goods Picks Up
the Luxury Goods Market Eyes the Rising Number of Middle-class Millennials
Uneven Performance Between Categories in Luxury Goods
Internet Retailing Is Developing Further and Attracting More Players
Continued Value Growth Over the Forecast Period
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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