Consumer and Market Insights: Wine in China

Sep, 2016   |   68  Pages   |   Canadean   |   Format : PDF
Summary
The Wine market in China is led by the Still Wine category which is also forecast to register the fastest growth among all categories during the analysis period 2015-2020. On-trade transactions lead the overall distribution of Wine in China. The Chinese consumers exhibit adventurous consumption patterns and are keen to experiment new Wines. Further, the young and socially active population is driving demand for easy to consume, portable Wines.

Key Findings
- The Wine market in China is forecast to register a CAGR of 14.6% during 2015-2020.

- The Still Wine category has the highest volume share in the overall Wine market.

- On-trade transactions account for the highest distribution share across categories.

- Changyu and Dynasty are the leading brands of Sparkling Wine in China.

- Stopper is the commonly used closure type in the Chinese Wine market.

- Middle-class Chinese are fuelling the demand for value-for-money Wine offerings.

Synopsis
Canadeans Consumer and Market Insights report on the Wine market in China provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis
Table of Contents
Introduction
- Report Scope

Country Context
- Macroeconomic indicators -GDP Per Capita, Population, Consumer Price Index and Age Profile

Market Overview
- Value and volume analysis for China's Wine market
- Impact of exchange rate fluctuations on Chinas Wine market
- Degree of trade up/down in China's Wine market
- Volume analysis by category
- Market value and growth rates, by category
- Historic and forecast value analysis by category
- Winners and losers by categories with change in market share
- Segment share in a category (value terms) and change in market share
- Average category level pricing

Retail Landscape and Key Distribution Channels
- Leading retailers in Chinas Wine & Spirits market
- Leading distribution channels (volume terms) in China's Wine market
- Leading distribution channels ((volume terms) by category

Competitive Landscape
- Market share of leading brands (in volume terms) by category
- Penetration of private label by category in China's Wine market
- Private label growth (in volume terms) compared to brands

Packaging
- Wine market by type of packaging material/container (in volume terms)
- Wine market by type of packaging closure/outer (in volume terms)
- Wine market by type of packaging, forecast(in volume terms)

Consumer trend analysis
- Canadeans consumer trend framework and explanation of the sub-trends
- For key trends in China's Wine market:
- How the trend is influencing consumption in China's Wine market
- How to target the trend in China's Wine market
- How the trend will evolve in China's Wine market
- Key target demographic and the rate at which the trend will evolve
- What are the key drivers that will influence growth of Wine market in the future

Innovation examples
- New products launched in Chinas Wine market

Appendix
- Country context
- Category value and volume data
- Sector Overview
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Explanation of sub-trends
- Methodology
- About Canadean

List of Tables
Table 1: Market value analysis in CNY and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to CNY
Table 4: Market volume growth, by category, 2015-2020
Table 5: Segment level analysis by category, 2015
Table 6: Average price per litre comparison by categories
Table 7: Leading retailers
Table 8: Leading brands by category, 2015

List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Market volume analysis, 2010-2020
Figure 3: Consumers purchase behavior -Trading up/down, 2015
Figure 4: Market volume share analysis by category, 2015
Figure 5: Market value growth analysis by category, 2010-2020
Figure 6: Historic and forecast value analysis by category, 2010-2020
Figure 7: Change in market share by category, 2015-2020
Figure 8: Leading distribution channels, overall Wine & Spirits, 2012-2015
Figure 9: Leading distribution channels, overall Wine market, 2015
Figure 10: Leading distribution channels by category, 2015
Figure 11: Brand share analysis by category (by volume), 2015
Figure 12: Private label penetration by category, 2015
Figure 13: Private label and brand share growth, 2012-2015
Figure 14: Packaging analysis -key packaging material, container, closure and outer type, 2015
Figure 15:Growth in key packaging material, container, closure and outer type, 2015-2020
Consumer and Market Insights: Feminine Hygiene Market in China
The Chinese Feminine Hygiene market is forecast to register higher growth in local currency terms during 2015-2020.Tampons is forecast to register fastest growth in both value and volume terms, while Sanitary Pads is the largest category during 2015-2020.Key Findings The Chinese Feminine Hygi
Consumer Electronics in China
Despite a downturn in the economy in 2016, consumer electronics continued to record growth, especially in the new categories of wearable electronics and OLED TVs due to innovation and smart functions. Nevertheless, some traditional electronics such as imaging devices, portable media players, home au
Amway (China) Co Ltd in Consumer Health (China)
Amway (China) is the leading player in Chinas vitamins and dietary supplements category. With constant investment in its production base as well as research and development centre in Guangzhou, Amway (China) values the business opportunity in China. More herbal products are likely to be present in
DSC Holdings Ltd in Consumer Appliances (Hong Kong, China)
DSC Holdings Ltd will continue to offer good quality products at low prices. It claims its success lies in maintaining low prices by directly buying goods from the manufacturer. It plans to expand its outlets to reach a wide consumer base in Hong Kong.Euromonitor International Local Company Profiles
German Pool Group Co Ltd in Consumer Appliances (Hong Kong, China)
The company aims to maintain its status as one of the best local brands by providing a wide range of quality large and small appliances at competitive prices.Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover

Select a Licence type

Custom Research

We are known to provide exact requirements. Try our CUSTOM RESEARCH option and get the exact search result you are searching for.

Contact Us

Postal Address:
808, Real Tech Park, 8th Floor, Sector - 30A, Vashi, Navi Mumbai - 400703 , INDIA .
Telephone: +91 22 27810772, 27810773
Email: info@marketreportsonchina.com
Fax Number: +91 22 27812707

Follow Us On: