Procter & Gamble (Guangzhou) Ltd in Beauty and Personal Care (China)

May, 2014   |   4  Pages   |   Euromonitor   |   Format : PDF

Over the forecast period, the key strategic focus of Procter & Gamble in China will be to continue offering the most sustainable and innovative products to fulfil consumers demands. Amid the intensifying market competition in China, Procter & Gamble will continue market penetration and distribution network expansion while continuing to work on its strategy of insight-driven marketing and product innovation. In terms of social responsibility, Procter & Gamble will endeavour to contribute to the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Procter & Gamble (Guangzhou) Ltd: Key Facts
Company Background
Summary 2 Procter & Gamble (Guangzhou) Ltd: Production Statistics 2013
Competitive Positioning
Summary 3 Procter & Gamble (Guangzhou) Ltd: Competitive Position 2013

Procter & Gamble Co, The in Tissue and Hygiene (China)
In view of increasingly ferocious competition, Procter & Gamble will emphasise sustainable development and optimise corporate resources to continuously provide Chinese consumers with tissue and hygiene products with enhanced efficacy and functions, in addition to a wide range of product variance
Procter & Gamble (Guangzhou) Ltd in Home Care (China)
Procter & Gamble (Guangzhou) Ltd, one of the leading consumer goods providers in China, will continue to record a healthy and sustainable development strategy in China over the forecast period. To achieve its goal, the company has chosen environmentally-friendly and innovative products to be
Procter & Gamble HK Ltd in Tissue and Hygiene (Hong Kong, China)
In response to increasing respect for the environment and a growing focus on social responsibility, Procter & Gamble HK aims to consolidate its status as one of the premium providers of consumer goods in general and its leading position in baby and sanitary protection in particular by improving the
Procter & Gamble (Guangzhou) Ltd in Tissue and Hygiene (China)
As the world's largest consumer products company, Procter & Gamble has announced that it plans to sell, terminate, or eliminate nearly 100 P&G brands, with the hope of accelerating sales growth by simplifying its product portfolio. It is reported that more than half of the total number of brands are
Procter & Gamble HK Ltd in Beauty and Personal Care (Hong Kong, China)
Over the forecast period, Procter & Gamble is expected to consolidate its leading position in beauty and personal care in Hong Kong through innovation and improved distribution and marketing initiatives. With the wide variety beauty and personal care of brands on offer in a range of retail channels,

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