China Resources Enterprise Ltd in Retailing (China)

Jan, 2016   |   3  Pages   |   Euromonitor   |   Format : PDF
To achieve the companys aim of becoming a leading multi-format retailer in China, China Resources Enterprise will continue to expand its nationwide coverage and accelerate the development of e-commerce. The company will stress the expansion of community supermarkets, specialist stores and convenience stores to facilitate the development of the divisions e-commerce business, which was officially launched in June 2015. To better cater to changing consumer demand, the company will slow down the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

CHINA RESOURCES ENTERPRISE LTD IN RETAILING (CHINA)

LIST OF CONTENTS AND TABLES

Strategic Direction
Company Background
Digital Strategy
Summary 1 China Resources Enterprise Ltd: Share of Sales Generated by Internet Retailing 2013-2015
Private Label
Summary 2 China Resources Enterprise Ltd: Private Label Portfolio
Competitive Positioning
Summary 3 China Resources Enterprise Ltd: Competitive Position 2015

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