Retailing in China

Jan, 2018   |   134  Pages   |   Euromonitor   |   Format : PDF
Overall retailing saw a pick-up in current value growth in 2017, driven by the rebound in value growth in supermarkets, hypermarkets, traditional grocery retailers and homeshopping compared with 2016, in addition to the continued robust double-digit value growth in internet retailing in China. Chained players in supermarkets made efforts to boost shoppers’ experience in small- and medium-sized outlets located in neighbourhoods, with free home delivery to promote sales, whilst homeshopping recove...

Retailing in China report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

RETAILING IN CHINA

Executive Summary
Retailing Sees An Increase in Value Growth in 2017
An Omnichannel Strategy Is Emphasised by More Retailers
Non-grocery Retailers Continues To Thrive
Alibaba Consolidates Its Lead Amidst Intensifying Competition
Forecast Growth To Be Stabilised
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type, 2017
Physical Retail Landscape
Cash and Carry
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2012-2017
Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2012-2017
Table 3 Sales in Store-based Retailing by Channel: Value 2012-2017
Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2012-2017
Table 5 Store-based Retailing Outlets by Channel: Units 2012-2017
Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 7 Sales in Non-Store Retailing by Channel: Value 2012-2017
Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2012-2017
Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 11 Sales in Grocery Retailers by Channel: Value 2012-2017
Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2012-2017
Table 13 Grocery Retailers Outlets by Channel: Units 2012-2017
Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2012-2017
Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 17 Sales in Non-Grocery Specialists by Channel: Value 2012-2017
Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2012-2017
Table 19 Non-Grocery Specialists Outlets by Channel: Units 2012-2017
Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2012-2017
Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 23 Sales in Mixed Retailers by Channel: Value 2012-2017
Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2012-2017
Table 25 Mixed Retailers Outlets by Channel: Units 2012-2017
Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2012-2017
Table 27 Retailing GBO Company Shares: % Value 2013-2017
Table 28 Retailing GBN Brand Shares: % Value 2014-2017
Table 29 Store-based Retailing GBO Company Shares: % Value 2013-2017
Table 30 Store-based Retailing GBN Brand Shares: % Value 2014-2017
Table 31 Store-based Retailing LBN Brand Shares: Outlets 2014-2017
Table 32 Non-Store Retailing GBO Company Shares: % Value 2013-2017
Table 33 Non-Store Retailing GBN Brand Shares: % Value 2014-2017
Table 34 Grocery Retailers GBO Company Shares: % Value 2013-2017
Table 35 Grocery Retailers GBN Brand Shares: % Value 2014-2017
Table 36 Grocery Retailers LBN Brand Shares: Outlets 2014-2017
Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2013-2017
Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2014-2017
Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2014-2017
Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2014-2017
Table 42 Mixed Retailers GBO Company Shares: % Value 2013-2017
Table 43 Mixed Retailers GBN Brand Shares: % Value 2014-2017
Table 44 Mixed Retailers LBN Brand Shares: Outlets 2014-2017
Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2014-2017
Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2017-2022
Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2017-2022
Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2017-2022
Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2017-2022
Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2017-2022
Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2017-2022
Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2017-2022
Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2017-2022
Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2017-2022
Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2017-2022
Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2017-2022
Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2017-2022
Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2017-2022
Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2017-2022
Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2017-2022
Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2017-2022
Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2017-2022
Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2017-2022
Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2017-2022
Definitions
Sources
Summary 2 Research Sources
Headlines
Prospects
Convenience-orientated Lifestyles Will Drive Continuous Growth
Premiumisation Set To Become A Greater Focus
Advanced Technology Adopted in Convenience Stores
Competitive Landscape
Multinational Players Outperform Due To A More Premium Positioning
More Players Enter the Market
Ready-to-eat Food Is Well-received
Channel Data
Table 72 Convenience Stores: Value Sales, Outlets and Selling Space 2012-2017
Table 73 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 74 Convenience Stores GBO Company Shares: % Value 2013-2017
Table 75 Convenience Stores GBN Brand Shares: % Value 2014-2017
Table 76 Convenience Stores LBN Brand Shares: Outlets 2014-2017
Table 77 Convenience Stores LBN Brand Shares: Selling Space 2014-2017
Table 78 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
Discounters Takes A Beating From Internet Retailing
the Consumer Base Continues To Shrink
Competitive Landscape
Store Closures Amongst the Leading Players
Major Players Turn To An Omnichannel Strategy for Further Development
Channel Data
Table 80 Discounters: Value Sales, Outlets and Selling Space 2012-2017
Table 81 Discounters: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 82 Discounters GBO Company Shares: % Value 2013-2017
Table 83 Discounters GBN Brand Shares: % Value 2014-2017
Table 84 Discounters LBN Brand Shares: Outlets 2014-2017
Table 85 Discounters LBN Brand Shares: Selling Space 2014-2017
Table 86 Discounters Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 87 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
Transformation Will Take Place in Hypermarkets
Fresh Food Will Be the Emphasis
the In-store Shopping Experience Is Expected To Be Further Promoted With Innovation
Competitive Landscape
the Giants Aim To Develop Private Label To Reduce the Impact of Internet Retailing
Optimisation of the Supply Chain To Provide Higher-quality Products
O2o Strategy Contributes To In-store Sales
Channel Data
Table 88 Hypermarkets: Value Sales, Outlets and Selling Space 2012-2017
Table 89 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 90 Hypermarkets GBO Company Shares: % Value 2013-2017
Table 91 Hypermarkets GBN Brand Shares: % Value 2014-2017
Table 92 Hypermarkets LBN Brand Shares: Outlets 2014-2017
Table 93 Hypermarkets LBN Brand Shares: Selling Space 2014-2017
Table 94 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 95 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
Supermarkets Suffers Less Compared With Hypermarkets
Boutique Supermarkets Gain Popularity
Community Supermarkets Set To Be Another Focus
Competitive Landscape
the Trend Towards Smaller Stores
the Development of Premium Outlets
Multi-brand Strategy To Meet Diverse Needs
Channel Data
Table 96 Supermarkets: Value Sales, Outlets and Selling Space 2012-2017
Table 97 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 98 Supermarkets GBO Company Shares: % Value 2013-2017
Table 99 Supermarkets GBN Brand Shares: % Value 2014-2017
Table 100 Supermarkets LBN Brand Shares: Outlets 2014-2017
Table 101 Supermarkets LBN Brand Shares: Selling Space 2014-2017
Table 102 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 103 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
the Consumer Base for Independent Small Grocers Will Remain Stable in the Short-term
the Increasing Penetration of Both Modern Grocery Retailers and Internet Retailing Will Hinder the Growth of Traditional Grocery Retailers in the Longer-term
Competitive Landscape
Players in Food/drink/tobacco Specialists Post Reasonable Performances
Bakery Specialists See Growth Due To the Rising Acceptance of Western Food
Channel Data
Table 104 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 105 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 106 Sales in Traditional Grocery Retailers by Channel: Value 2012-2017
Table 107 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2012-2017
Table 108 Traditional Grocery Retailers Outlets by Channel: Units 2012-2017
Table 109 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Table 110 Traditional Grocery Retailers GBO Company Shares: % Value 2013-2017
Table 111 Traditional Grocery Retailers GBN Brand Shares: % Value 2014-2017
Table 112 Traditional Grocery Retailers LBN Brand Shares: Outlets 2014-2017
Table 113 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
Table 114 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 115 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 116 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2017-2022
Table 117 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2017-2022
Table 118 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2017-2022
Table 119 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Headlines
Prospects
Slower Growth Due To the Threat From Internet Retailing and Price-cutting
Omnichannel Distribution Is Increasingly Popular
Product Line Extensions and Rising Product Penetration To Stay Competitive
Competitive Landscape
Belle International Holdings Suffers Slow Value Growth
Different Strategies Amongst the Leading International Players
Domestic Players Fight Back Amidst Fiercer Competition
Channel Data
Table 120 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 121 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 122 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 123 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 124 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 125 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 126 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 127 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
Slow Growth, Owing To the Strong Competition From Internet Retailing
Rural Areas Are Targeted As the New Growth Engines
Omnichannel Distribution, With Youngsters As the Target Consumers
Competitive Landscape
Suning and Gome Continue To Lead
Increasing Business Scope To Seek Growth
Optimising the Customer Experience
Channel Data
Table 128 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 129 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 130 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 131 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 132 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 133 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 134 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 135 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
Strong Demand From Women Leads To Robust Growth for Beauty Specialist Retailers
New Retail Models Emerge To Attract Consumers
Internet Retailing Is Still A Major Threat
Competitive Landscape
New Entrants Intensify the Competition
International Players Lead
Domestic Players Are Catching Up
Channel Data
Table 136 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 137 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 138 Sales in Health and Beauty Specialist Retailers by Channel: Value 2012-2017
Table 139 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2012-2017
Table 140 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 141 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 142 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 143 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 144 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 145 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 146 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2017-2022
Table 147 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2017-2022
Headlines
Prospects
Stable Growth Due To the Strict Control of the Real Estate Market in China
Homewares and Home Furnishing Stores Outperforms Home Improvement and Gardening Stores
the Expansion of Internet Retailing
Competitive Landscape
Ikea Leads the Extremely Fragmented Channel
Inditex Group China Enjoys Vigorous Growth in Homewares and Home Furnishings Stores
Wumei Holdings Sees Robust Growth in Home Improvement and Gardening Stores
Channel Data
Table 148 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
Table 149 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 150 Sales in Home and Garden Specialist Retailers by Channel: Value 2012-2017
Table 151 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2012-2017
Table 152 Home and Garden Specialist Retailers GBO Company Shares: % Value 2013-2017
Table 153 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2014-2017
Table 154 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2014-2017
Table 155 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
Table 156 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 157 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 158 Sales in Home and Garden Specialist Retailers by Channel: Value 2017-2022
Table 159 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2017-2022
Headlines
Prospects
the Decline of Department Stores Is Mainly Caused by Internet Retailing
Department Stores Transform To Stay Competitive
New Retailing Models Emerge
Competitive Landscape
Beijing Wangfujing Department Store Continues the Lead, With A Transformed Business Model
Van's Department Store Sees the Most Significant Decrease
New Store Formats With Personalised and Premium Features
Channel Data
Table 160 Department Stores: Value Sales, Outlets and Selling Space 2012-2017
Table 161 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 162 Department Stores GBO Company Shares: % Value 2013-2017
Table 163 Department Stores GBN Brand Shares: % Value 2014-2017
Table 164 Department Stores LBN Brand Shares: Outlets 2014-2017
Table 165 Department Stores LBN Brand Shares: Selling Space 2014-2017
Table 166 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 167 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
Consumption Upgrading Boosts High-end Variety Stores
Market Penetration To Widen the Consumer Base
Competitive Landscape
Miniso International Continues To Lead Variety Stores, Offering Daily Necessities
Muji (shanghai) Has A Higher-end Positioning
Channel Data
Table 168 Variety Stores: Value Sales, Outlets and Selling Space 2012-2017
Table 169 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 170 Variety Stores GBO Company Shares: % Value 2013-2017
Table 171 Variety Stores GBN Brand Shares: % Value 2014-2017
Table 172 Variety Stores LBN Brand Shares: Outlets 2014-2017
Table 173 Variety Stores LBN Brand Shares: Selling Space 2014-2017
Table 174 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 175 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
Warehouse Clubs Is A Niche Channel Enjoying Robust Growth From A Tiny Base
Competitive Landscape
Sam's Club Is the Only Player
Channel Data
Table 176 Warehouse Clubs: Value Sales, Outlets and Selling Space 2012-2017
Table 177 Warehouse Clubs: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 178 Warehouse Clubs GBO Company Shares: % Value 2013-2017
Table 179 Warehouse Clubs GBN Brand Shares: % Value 2014-2017
Table 180 Warehouse Clubs LBN Brand Shares: Outlets 2014-2017
Table 181 Warehouse Clubs LBN Brand Shares: Selling Space 2014-2017
Table 182 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 183 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Headlines
Prospects
the Boom of E-commerce Hinders the Development of Direct Selling
Lower Market Entry Barriers for International Players Set To Boost Development
Consumer Healthcare and Beauty and Personal Care Products Remain the Most Popular
Competitive Landscape
Weak Performance for International Players
New Products and Bonus Policies Help To Boost the Performance of Direct Selling Companies
Channel Data
Table 184 Direct Selling by Category: Value 2012-2017
Table 185 Direct Selling by Category: % Value Growth 2012-2017
Table 186 Direct Selling GBO Company Shares: % Value 2013-2017
Table 187 Direct Selling GBN Brand Shares: % Value 2014-2017
Table 188 Direct Selling Forecasts by Category: Value 2017-2022
Table 189 Direct Selling Forecasts by Category: % Value Growth 2017-2022
Headlines
Prospects
Marginal Presence of Homeshopping in China
A New Format Is the Growth Engine for Homeshopping
Competitive Landscape
Shanghai Smg-cj Homeshopping Leads A Relatively Concentrated Channel
Many Players Adopt A T2o Strategy To Attract More Consumers
Channel Data
Table 190 Homeshopping by Category: Value 2012-2017
Table 191 Homeshopping by Category: % Value Growth 2012-2017
Table 192 Homeshopping GBO Company Shares: % Value 2013-2017
Table 193 Homeshopping GBN Brand Shares: % Value 2014-2017
Table 194 Homeshopping Forecasts by Category: Value 2017-2022
Table 195 Homeshopping Forecasts by Category: % Value Growth 2017-2022
Headlines
Prospects
Promotional Shopping Festivals Will Remain A Key Factor Driving Sales
Great Potential in Rural Areas
Omnichannel Strategy To Be Widely Implemented
Competitive Landscape
More Internet Retailers Offer Cross-border E-commerce
Third-party Merchants Outperform
Strategic Cooperation Evident
Channel Data
Table 196 Internet Retailing by Category: Value 2012-2017
Table 197 Internet Retailing by Category: % Value Growth 2012-2017
Table 198 Internet Retailing GBO Company Shares: % Value 2013-2017
Table 199 Internet Retailing GBN Brand Shares: % Value 2014-2017
Table 200 Internet Retailing Forecasts by Category: Value 2017-2022
Table 201 Internet Retailing Forecasts by Category: % Value Growth 2017-2022
Headlines
Prospects
Robust Growth Due To An Enriched Product Range
Delivery Service Fuels Sales
Omnichannel Strategy Promotes Sales
Competitive Landscape
the Top Two Internet Retailers Dominate Food and Drink Internet Retailing
Pure Online Players Seek Offline Development
Modern Grocery Retailers Enhance Their Online Strategies
Channel Data
Table 202 Food and Drink Internet Retailing: Value 2012-2017
Table 203 Food and Drink Internet Retailing: % Value Growth 2012-2017
Table 204 Food and Drink Internet Retailing Forecasts: Value 2017-2022
Table 205 Food and Drink Internet Retailing Forecasts: % Value Growth 2017-2022
Headlines
Prospects
Enriched Product Variety Continues To Boost Sales
New Types of Vending Machines Stimulate Demand
Competitive Landscape
Beijing Ubox Science & Trading Leads Vending With A Rich Product Portfolio
Channel Data
Table 206 Vending by Category: Value 2012-2017
Table 207 Vending by Category: % Value Growth 2012-2017
Table 208 Vending GBO Company Shares: % Value 2013-2017
Table 209 Vending GBN Brand Shares: % Value 2014-2017
Table 210 Vending Forecasts by Category: Value 2017-2022
Table 211 Vending Forecasts by Category: % Value Growth 2017-2022
Headlines
Prospects
High Penetration of Smartphones
Advanced Mobile Payment Systems Stimulate Mobile Internet Retailing
Optimisation of Mobile Apps
Competitive Landscape
Consumer Education From the Leading Players To Encourage Mobile Internet Retailing
Some E-retailers Focus Only on Mobile Internet Retailing for More Robust Growth
Channel Data
Table 212 Mobile Internet Retailing: Value 2012-2017
Table 213 Mobile Internet Retailing: % Value Growth 2012-2017
Table 214 Mobile Internet Retailing Forecasts: Value 2017-2022
Table 215 Mobile Internet Retailing Forecasts: % Value Growth 2017-2022

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