Over the forecast period Yick Fung Hong Cosmetic & Detergent Co is expected to focus on concentrated laundry detergents in order to meet the growing demand for greater convenience and efficacy when carrying out household chores, given consumers’ busy schedules. However, the player is unlikely to venture into other categories, due to the fiercely competitive environment in Hong Kong.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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YICK FUNG HONG COSMETIC & DETERGENT CO LTD IN HOME CARE (HONG KONG, CHINA)
Summary 1 Yick Fung Hong Cosmetic & Detergent Co Ltd: Key Facts
Summary 2 Yick Fung Hong Cosmetic & Detergent Co Ltd: Competitive Position 2016