Over the forecast period Lam Soon (Hong Kong) is expected to consolidate its fourth position in home care by focusing on improving and segmenting its brands AXE and Labour to further satisfy the needs of consumers for effective and convenient detergent solutions.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Home Care market;
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* Use five-year forecasts to assess how the market is predicted to develop.
LAM SOON (HONG KONG) LTD IN HOME CARE (HONG KONG, CHINA)
Strategic Direction
Key Facts
Summary 1 Lam Soon (Hong Kong) Ltd: Key Facts
Summary 2 Lam Soon (Hong Kong) Ltd: Operational Indicators
Competitive Positioning
Summary 3 Lam Soon (Hong Kong) Ltd: Competitive Position 2016
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